Building your products using well-crafted UX skills and artistic approach.
I am Maryna Ozerova (Demianova). I’ve been mastering my UX craft for nearly 8 years.
In addition to the combination of well-structured UX research and trendy UI design based on it, there’s one more component I bring to all my projects:
I approach my work as art creation.
Cyqur. Web3 Password Manager.
Project Challenge:
Highlight product features that brightly differentiate Cyqur from other password managers
Make the user flow smooth and intuitive (although premium level of security that the product provides requires some additional steps in user journey)
Work stages:
Identifying USPs
Competitive Analysis
User Personas
Wireframe of the website
UI of the website
Preferred user flows of the product, based on Personas needs
Wireframe of the product
Usability testing of the wireframe
UI design
Post-launch usability testing was planned
Secret Project🤫
Project Challenge:
Redesign of a sticky feature of an app with millions of existing customers
Organising a design system for a big product nearly from scratch
[Password Required]
#Team Management:
Establishing timelines and highlighting key priorities for design teams;
Building the workflows based on the best practices of product design industry: all the hypotheses always get validated via user testing;
Making continuous user research a habit of product teams;
Highlighting and developing each designer’s superpowers.
#UX Research:
User interviews;
Usability testing;
Surveys creation;
Personas building;
Opportunity Solution Tree;
User Journey Maps;
Empathy Maps;
etc.
#Branding&Marketing:
Logos;
Brand Books;
Product Videos.
#UI Design:
Landing pages;
Mobile apps;
Web apps;
Browser Extensions;
E-commerce;
Admin panels.
Design Systems.
